This proposal seeks $238,000 USDC to produce Cut & Build, a Community & Content Series that will bring together athletes, artists, and innovators to explore onchain culture, sports, and business through physical activations.
These live programs will be documented and minted on Base & Coinbase Wallet, creating a sustainable revenue model that fuels future programs, artist grants, and community participation.
50% of all proceeds from mint sales will go directly to the Nouns treasury, supporting public goods and governance initiatives. The remaining 50% will be allocated toward artist grants, funding creative projects that align with Nounish values.
Sponsorship support will underwrite grants, programs, and projects, ensuring long-term sustainability and expanding the Nouns impact beyond the blockchain.
Cut & Build is a real-world Community & Content Series designed to merge sports, business, and onchain culture. Each program will bring together Nouns holders, Drew Hanlen’s network, and the broader community to participate in hands-on workshops, high-level discussions, and cultural activations.
Drew Hanlen is the #1 NBA skills coach, having worked with MVP Joel Embiid, Jayson Tatum, Bradley Beal, Zach LaVine, and Tyrese Haliburton, securing over $4 billion in player contracts.
Beyond basketball, Drew has built a global brand in coaching, content, and business, working with major brands and athletes to create opportunities that extend beyond the court. His network includes world-class athletes, entrepreneurs, investors, and cultural icons.
Drew is already committed to the Nounish movement with his acquisition of Noun 1240, integrating it into his brand, merchandise, and real-world activations.
With Cut & Build, Drew is taking audiences beyond training sessions—giving them a front-row seat to conversations and experiences with some of the most inspiring figures shaping the future of onchain culture.
How Nouns Holders & Drew Hanlen's Community Can Join:
Each Cut & Build Program will be professionally filmed and edited into short-form and long-form episodes, made available through:
50% of all mint proceeds will go to the Nouns treasury. The remaining 50% will fund artist grants and future programs, ensuring ongoing Nounish impact beyond this program.
As part of the docuseries, we will develop three to four IRL programs where fans and community members can participate. Additionally, holders will gain exclusive access to our Discord and Farcaster channels, providing behind-the-scenes content, discussions, and insights.
We will also offer digital workshops and live Q&As focused on sports, entrepreneurship, and creative development, giving the community an opportunity to connect with Drew and featured guests. These will include:
Drew’s network unlocks exclusive access to high-profile guests across sports, business, and entertainment, including:
Each guest brings a unique perspective on success, innovation, and long-term impact—whether in sports, investing, media, or entrepreneurship.
Each mintable episode helps fund real-world impact:
We believe in the Base ecosystem as a foundation for scalable, impactful onchain initiatives, and we are committed to building a better world onchain with Base in mind.
Together, we are creating real pathways for athletes, artists, and youth programs to engage onchain meaningfully.
As Cut & Build gains momentum, we will explore sponsorship opportunities with brands and organizations that align with our vision. This offers partners a unique way to be part of a groundbreaking series that merges sports, business, and culture.
Sponsors will gain:
Cares is a decentralized, Nounish collective that helps bridge the gap between creativity, commerce, and technology while supporting public goods. It was founded by the team behind Problem, an integrated marketing and strategy firm that has worked with best-in-class global brands and start-ups throughout its 15-year history.
In its first year, the Cares team has dedicated itself to amplifying Nouns’ mission with its own brand of Nounish creativity and energy.
From supporting last year's ETH Denver and Consenus activations and merchandise programs with The Hundreds, to bringing Nouns to EDCON 2024 Tokyo (Prop 559) with an unforgettable presence on the Shibuya Scramble billboards, building the Cares Club phygital retail experience for the DAO, and getting Noggles on Vitalik—we’ve pushed boundaries, heightened Nouns’ visibility, and onboarded countless builders and non-crypto natives to Nouns. — we’ve pushed boundaries, heightened Nouns’ visibility, and onboarded countless builders and non-crypto natives to Nouns.
This budget will support a year-long content series and community engagement programs designed to showcase onchain culture, drive participation, and onboard new builders. Our goal is to demonstrate the impact of real-world activations, sustain the project through minting and sponsorships, and lay the groundwork for a self-funding ecosystem.
This structure ensures long-term sustainability, brand amplification, and onchain growth, reinforcing Nouns as a leading force in culture, innovation, and public goods.
Cares will waive all service fees for production and program management in exchange for five Treasury Nouns—requesting Nouns 826, 519, 758, 915, and 573. This approach preserves treasury liquidity while unlocking high-value opportunities for collaboration, governance participation, and brand visibility within influential networks.
Cares will establish a delegate-governance participation program within Nouns, strategically onboarding NBA MVPs, teams, and key partners who actively shape sports, philanthropy, and entertainment. By integrating Nouns into major leagues, brand strategies, and philanthropic programs, this initiative will create a direct pipeline for high-profile decision-makers to participate in governance—leveraging onchain infrastructure to drive scalable, real-world impact.
By launching this series, we will:
This proposal seeks $238,000 USDC to produce Cut & Build, a Community & Content Series that will bring together athletes, artists, and innovators to explore onchain culture, sports, and business through physical activations.
These live programs will be documented and minted on Base & Coinbase Wallet, creating a sustainable revenue model that fuels future programs, artist grants, and community participation.
50% of all proceeds from mint sales will go directly to the Nouns treasury, supporting public goods and governance initiatives. The remaining 50% will be allocated toward artist grants, funding creative projects that align with Nounish values.
Sponsorship support will underwrite grants, programs, and projects, ensuring long-term sustainability and expanding the Nouns impact beyond the blockchain.
Cut & Build is a real-world Community & Content Series designed to merge sports, business, and onchain culture. Each program will bring together Nouns holders, Drew Hanlen’s network, and the broader community to participate in hands-on workshops, high-level discussions, and cultural activations.
Drew Hanlen is the #1 NBA skills coach, having worked with MVP Joel Embiid, Jayson Tatum, Bradley Beal, Zach LaVine, and Tyrese Haliburton, securing over $4 billion in player contracts.
Beyond basketball, Drew has built a global brand in coaching, content, and business, working with major brands and athletes to create opportunities that extend beyond the court. His network includes world-class athletes, entrepreneurs, investors, and cultural icons.
Drew is already committed to the Nounish movement with his acquisition of Noun 1240, integrating it into his brand, merchandise, and real-world activations.
With Cut & Build, Drew is taking audiences beyond training sessions—giving them a front-row seat to conversations and experiences with some of the most inspiring figures shaping the future of onchain culture.
How Nouns Holders & Drew Hanlen's Community Can Join:
Each Cut & Build Program will be professionally filmed and edited into short-form and long-form episodes, made available through:
50% of all mint proceeds will go to the Nouns treasury. The remaining 50% will fund artist grants and future programs, ensuring ongoing Nounish impact beyond this program.
As part of the docuseries, we will develop three to four IRL programs where fans and community members can participate. Additionally, holders will gain exclusive access to our Discord and Farcaster channels, providing behind-the-scenes content, discussions, and insights.
We will also offer digital workshops and live Q&As focused on sports, entrepreneurship, and creative development, giving the community an opportunity to connect with Drew and featured guests. These will include:
Drew’s network unlocks exclusive access to high-profile guests across sports, business, and entertainment, including:
Each guest brings a unique perspective on success, innovation, and long-term impact—whether in sports, investing, media, or entrepreneurship.
Each mintable episode helps fund real-world impact:
We believe in the Base ecosystem as a foundation for scalable, impactful onchain initiatives, and we are committed to building a better world onchain with Base in mind.
Together, we are creating real pathways for athletes, artists, and youth programs to engage onchain meaningfully.
As Cut & Build gains momentum, we will explore sponsorship opportunities with brands and organizations that align with our vision. This offers partners a unique way to be part of a groundbreaking series that merges sports, business, and culture.
Sponsors will gain:
Cares is a decentralized, Nounish collective that helps bridge the gap between creativity, commerce, and technology while supporting public goods. It was founded by the team behind Problem, an integrated marketing and strategy firm that has worked with best-in-class global brands and start-ups throughout its 15-year history.
In its first year, the Cares team has dedicated itself to amplifying Nouns’ mission with its own brand of Nounish creativity and energy.
From supporting last year's ETH Denver and Consenus activations and merchandise programs with The Hundreds, to bringing Nouns to EDCON 2024 Tokyo (Prop 559) with an unforgettable presence on the Shibuya Scramble billboards, building the Cares Club phygital retail experience for the DAO, and getting Noggles on Vitalik—we’ve pushed boundaries, heightened Nouns’ visibility, and onboarded countless builders and non-crypto natives to Nouns. — we’ve pushed boundaries, heightened Nouns’ visibility, and onboarded countless builders and non-crypto natives to Nouns.
This budget will support a year-long content series and community engagement programs designed to showcase onchain culture, drive participation, and onboard new builders. Our goal is to demonstrate the impact of real-world activations, sustain the project through minting and sponsorships, and lay the groundwork for a self-funding ecosystem.
This structure ensures long-term sustainability, brand amplification, and onchain growth, reinforcing Nouns as a leading force in culture, innovation, and public goods.
Cares will waive all service fees for production and program management in exchange for five Treasury Nouns—requesting Nouns 826, 519, 758, 915, and 573. This approach preserves treasury liquidity while unlocking high-value opportunities for collaboration, governance participation, and brand visibility within influential networks.
Cares will establish a delegate-governance participation program within Nouns, strategically onboarding NBA MVPs, teams, and key partners who actively shape sports, philanthropy, and entertainment. By integrating Nouns into major leagues, brand strategies, and philanthropic programs, this initiative will create a direct pipeline for high-profile decision-makers to participate in governance—leveraging onchain infrastructure to drive scalable, real-world impact.
By launching this series, we will: